Mercedes-Benz Launches New Ad Campaign for 2012 C-Class, Releases 70 Photos

Mercedes-Benz has kicked off a major advertising campaign for its facelifted C-Class series under the tagline “A Class Ahead”. The new model will be promoted across print media, TV, radio stationsa nd the Internet. While the TV advertisements are filmed in rural environments, the print ads put the C-Class in urban settings. Each advertisement highlights a specific feature of the 2012MY C-Class, such as the 20-second commercial called “Souvenir” (view below) that underlines the estate's 1,500-liter load capacity and the “Rocker”, dedicated to the interior of the car. In addition, the German automaker released a new photo gallery of the 2012My C-Class, which you can check out below.